Milwaukee-based
SpotHopper, a supplier of restaurant advertising and marketing and operations expertise, has accomplished a $12 million Collection B funding spherical, the corporate introduced Tuesday.
The funding, which got here from San Diego-based TVC Capital, will assist SpotHopper pace up the enhancement of its AI-based autonomous gross sales and advertising and marketing options. The startup additionally accomplished a $14 million Collection A funding spherical in 2021, bringing its complete capital raised to $26 million.
“This new funding will enable SpotHopper to take a position into all of our useful groups, delivering advertising and marketing workflows which have confirmed to speed up revenues at decrease price with superior outcomes for unbiased eating places and hospitality teams,” stated Aleksandar Ivanovic, co-founder and chief govt officer of SpotHopper.
SpotHopper affords eating places a content material administration system for his or her web site, together with instruments for catering, personal events, on-line ordering, electronic mail and social media advertising and marketing automation, loyalty packages and enterprise analytics.
The corporate says most eating places both run their advertising and marketing by means of a do-it-yourself platform or by partnering with an costly company. SpotHopper goals to supply a greater expertise than companies on the value level of the DIY choices.
The corporate has grown in extra of 100% a yr during the last 5 years, in keeping with Tuesday’s announcement.
